The ITS Roster

Pick the coach who fits where your agency is right now.

Every coach on our roster has built, operated, and scaled an insurance agency. Filter by area of focus or let our matching tool recommend the top three for you.

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John Larson

John Larson

Agency Founder & Executive Coach

Built and scaled multiple top-tier agencies. Specializes in turning operator owners into executive leaders.

State FarmIndependentExecutive CoachingScale
Nanci Cieckiewicz

Nanci Cieckiewicz

Operations & Sales Coach

Master of agency workflows and turning customer service departments into proactive sales drivers.

OperationsService-to-SalesProcess
Mark Mercer

Mark Mercer

Growth & Retention Strategist

Focused on high-retention commercial lines strategies and multi-product household development.

RetentionCommercial LinesGrowth
Matt Black

Matt Black

Agency Scaling Specialist

Expert in multi-location expansion, book acquisitions, and high-volume sales leadership.

Multi-LocationAcquisitionsScale
Josh Knowles

Josh Knowles

Commercial & Personal Lines Coach

Helps personal lines agencies transition into high-margin commercial lines accounts.

Commercial LinesProducersPipelines
Sean Valley

Sean Valley

Systems & Process Advisor

Streamlines technology, CRM pipelines, and automated client touchpoints for busy owners.

AutomationCRM SystemsOperations
Jake Large

Jake Large

Producers & Pipeline Coach

Specializes in producer onboarding and aggressive new-business pipeline management.

Producer OnboardingOutbound SalesLife/Financial
Chris Hatfield

Chris Hatfield

Senior Agency Strategist

Deep experience with captive and independent models. Focuses on owner time freedom.

AllstateIndependentLeadership
Mark Tucker

Mark Tucker

Sales System Architect

Designs high-converting phone sales scripts and outbound lead response frameworks.

ProducersPhone SalesConversion
Mayra Menchaca

Mayra Menchaca

Bilingual Agency & Hiring Coach

Specializes in building bilingual sales teams and penetrating high-growth regional demographics.

Multicultural MarketsHiringCulture
Julie Alvarenga

Julie Alvarenga

Agency Operations & HR Specialist

Expert in organizational structure, employee handbook compliance, and team bonus systems.

OperationsHR & HiringAccountability